Campbell® introduces into the European market a simple and easily maintained display system – of a similar design to that which has already become the top selling method in DIY shops and large multiple retail outlets in the USA. This display system was developed specially for the European market and fits to most display units. A newly developed tray-system removes the need for axles – chain dispensing is easy, as its reel replacement when re-stocking is required. This style of storage and display ensures the maximum amount of products shown in the minimum amount of space.